GAC Honda's new global SUV Zhizai (ZR-V) unveiled

Time:2022-06-07 11:40:09Source:

[Global Automotive Comprehensive Report] On May 29, GAC Honda's new global SUV Zhizai (ZR-V) debuted and tasted at the GAC Honda Chaowei Zhixiang Space.As the first Honda ZR-V model to be released in the world, Zhizai (ZR-V) is not only the first real car debut, but also the world's first public interior, reflecting Honda's sincerity and emphasis on the Chinese market.Zhizai (ZR-V), with its brand-new design aesthetics that subverts the traditional aesthetics of SUVs of the same level, sophisticated and sophisticated high-quality texture configuration, and pleasant control of the integration of people and vehicles, has bloomed with unique and splendid value, bringing free galloping to the new generation of users. Surprise experience.

To Zai (ZR-V) Tasting Event Vision

As GAC Honda's new global SUV, Zhizai (ZR-V) is a new value work that breaks the boundaries of the senses, and is a unique presence in the SUV market.Its appearance will further improve the strong SUV camp of GAC Honda, and join forces with AVANCIER, BREEZE and VEZEL to attract more user groups and open a new "GAC Honda SUV era" .

Zhizai (ZR-V) makes its world debut

Resonate with the new generation, cheer for the soul that is free to chase

With the awakening of individual consciousness and sense of self-worth, the consumption needs of the new generation of users have become more diversified.They are eclectic, advocating unique personality expression; they are intellectual and insightful, and pursue independent self-worth identity; they pay attention to sensory experience, and pay attention to the texture and taste of life details; they are full of curiosity and desire to explore, and the world in their eyes is not the only one This standard is also full of open and diverse imagination space, and you can also enjoy the process of "experience self-enrichment" in the process of consumption.Zhi Zai (ZR-V) is here for this new generation of young people who feel self-independent and enjoy themselves. The name resonates, releases the yearning for a free life, and pursues the splendid bloom of individuality together.

Zhizai (ZR-V) makes its world debut

The "Zhi" in the Chinese name of Zhizai (ZR-V) means yearning and arriving, and it also means the splendid urban elegance, the ingenious details, and the galloping interest of driving and thinking; "Zi" means freedom and carefreeness Galloping free will.The "Z" in the English name represents the pursuit of breakthroughs in the unknown and new experience; "R" means Run-about, the free spirit of galloping vertically and horizontally; "V" is the continuation of the world view of GAC Honda's SUV, leading the era with a brand new car.

Every generation has its yearning and pursuit for a better life, and people of different eras have different choices.The unique value represented by Zhizai (ZR-V) is the presence of splendid and delicate personality in the complex life, the freedom to enjoy the city gallop, and the free will to have the courage to jump out of the tradition. The feeling of longing to have.Zhizai (ZR-V) resonates with the new generation of young people, surpassing the attributes of means of transportation, and has become the best partner to express one's personality and feel comfortable and comfortable driving and riding life.

Extraordinary inside and outside, every departure is self-sustaining

Let poetry and distance come into the daily life, even if it is a glimmer of light, it will bloom. This is the personality attitude of the new generation to enjoy the youth, and it is also the original design intention of ZR-V.Different from the traditional SUV design style that pursues toughness, Zhizai (ZR-V) is highly compatible with the emotional needs of the new generation of young people, and the breakthrough adopts the "Huafu" design concept to highlight the user's personality, bringing a subversion to the same level. The unique design aesthetics and sophisticated high-quality texture configuration make the ordinary car sublime into a pleasant sensory enjoyment, and integrate the extraordinary temperament into every moment of travel life.

"Huafu" refers to the exquisite existence in people's wardrobe. It is the highest-grade, most distinctive dress that can fully express one's personality, and it is also the one that people like the most.Zhizai (ZR-V), with its class-leading high-quality appearance design, brings a shocking sensory impact like a Chinese costume, allowing the new generation to enjoy every ride of the youth, exuding the extraordinary aura of "traveling in costume" .

Zhizai (ZR-V) new design aesthetics

The extraordinary exterior design is the embodiment of individual attitude, and the more delicate and high-quality cockpit meets the taste pursuit of the new generation of young people.This time, ZR-V unveiled its interior for the first time in the world, incorporating ingenious ingenuity into the surprises of equipment details, using a lot of Honda's world-first interior design and leapfrog cutting-edge equipment. The stunning configuration shows Honda's ingenious car-making heritage, which fills every journey with splendor.

To Zai (ZR-V) Premium Texture Interior

Brilliant blooms, opening a new SUV era for GAC Honda

Regardless of the domestic and foreign markets, SUV models are in an era of blooming flowers, showing an inevitable trend of differentiation and diversified competition.While giving full play to the core advantages of the brand, GAC Honda accurately grasps the market demand and makes continuous innovations and breakthroughs.As a large number of new generation users enter the automobile consumption market, they have a stronger demand for SUVs with more personality and higher quality. Zhizai (ZR-V) is a brand new masterpiece created for them, representing GAC Honda and Honda's unique understanding of the new value of SUVs and its determination to "go both ways" with the younger and more personalized new generation.

Caused by the heart, gallop freely.Zhizai (ZR-V) fully meets the unique personality and emotional needs of consumers from naming stories, design concepts to product values. Daily use of the car has become a more pleasant sensory enjoyment, bringing unprecedented new value.Zhizai (ZR-V) activates more possibilities with its unique splendor, injects more vitality into the traditional SUV market, becomes a model for the new generation of fans, and will lead the new pattern of the SUV market.

At the same time, the Zhizai (ZR-V), as the first model released among Honda ZR-V global vehicles, reflects Honda's high emphasis on the Chinese market and demonstrates GAC Honda's ultimate pursuit of brand rejuvenation and personalization.The addition of Zhizai (ZR-V) will further expand the GAC Honda SUV camp and achieve a further leap in the competitiveness of SUVs. More consumers' needs for car use, in order to gain insight into the splendid splendor of the new generation, the next dream of the advanced GAC Honda SUV era.

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